Analysis, ideas and strategies for building wealth from a pro

When Your Brand Ambassador Becomes A Liability: The Big Point

Professor Glenn A. Okun

The Rabid Capitalist: The Big Point is a brief summary of a detailed note available to paid subscribers.

Tesla’s CEO, Elon Musk, has been alienating prospective customers en masse.  The risk of a founder functioning as a firm’s brand has been on full display.

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